Ali Bell, Licensed esthetician and founder of Bell Sol Beauty & Esthetics in Salem, Oregon.

Hi, I’m Ali Bell!

Licensed Esthetician & Founder of Bell Sol Beauty & Esthetics

Skincare expertise, personalized care, and a little more confidence in your own skin.

I’ve always believed that beautiful skin starts with taking good care of it. For me, skincare has never been just about how your skin looks. It’s about understanding what your skin needs, protecting it’s health, and feeling confident in the skin you’re in.

I’ve been in the beauty industry since 2004 and became a licensed esthetician in 2012. Along the way, I expanded my experience through medical esthetics and earned my Certified Clinical Medical Assistant (CCMA) certification. These experiences have shaped my approach to skincare and strengthened my passion for helping clients achieve healthy, beautiful skin.

Skincare That Goes Beyond the Surface

One of my favorite parts of being an esthetician is the relationships I build with my clients. I want every person who walks through my door to feel comfortable, heard, and genuinely cared for.

I believe in education, honest conversations, and creating an experience where you never feel judged or pressured. Whether we’re working toward specific skin goals or simply making time for a little self-care, my goal is for you to leave feeling refreshed, empowered, and more confident in your skin.

I’m also a lifelong learner! I’m always exploring new treatments, techniques, and advancements in skincare so I can continue bringing thoughtful, informed care to my clients.

A Little About Life Outside the Treatment Room

When I’m not working with clients, you’ll probably find me spending time with my family, exploring the Oregon coast, traveling, or enjoying the outdoors and staying active.

I believe beauty is about so much more than what you see in the mirror. It’s about feeling good, taking care of yourself, and embracing what makes you uniquely you.

I’m so happy you’re here, and I’d love to be part of your skincare journey.

With love,

Ali Bell, LE, CCMA
Founder, Bell Sol Beuaty & Esthetics

Ali Bell, Founder Bell Sol Beauty & Esthetics in Salem, OR and licensed esthetician

From My Beautiful Clients

  • "Thank you again!! You really make my first facial very comfortable and I will be looking into future services with you! Have a great evening!"

    ~Rachel

  • "Hey I wanted to let you know that I'm so happy with my results after our last session! It seems like some of my stubborn scars have lifted quite a bit and my skin is looking great. Thank you 😊"

    ~Ida

  • "Thank you sooooo much! I can't wait to check out all the suggestions 🫶🏻🥲 you are such a kind soul and I'm so grateful to have met you! My skin feels amazing! That was so relaxing and just what I needed ❤️❤️❤️

    ~Tisha

  • "Alison, Thank you for taking time out on your birthday weekend to help make my day extra special!"

    ~ Bride, Kelsey

  • "Alison did an amazing job for my wedding day! I had previously had a makeup trial done by someone else and I had felt too over the top! Alison did a great job and made me feel comfortable in my own skin! I would highly recommend her services."

    ~ Jennifer

  • "I have always done my own makeup because the last 3 makeup artists I've been to did no listen to how I wanted my makeup. Alison knew exactly what to do and I never felt more beautiful than I did the day she did my makeup for my birthday and engagement pictures. I will definitely use Alison for my showers, wedding and bridal party. If you want someone who knows a lot about makeup, I highly recommend her"

    ~ Tasha

  • "My makeup experience with Alison was wonderful; I didn't feel like I had a makeover so much as feeling that she just helped me make a better version of myself by accentuating my features and teaching me makeup application techniques. What I loved about Alison was that she went through my current makeup and helped me determine what to keep and what to throw out, but I never felt like she was looking down on me or judging me for having old makeup or makeup from Target. Since meeting with Alison I have been doing my makeup the way she showed me and have received many compliments on how nice it looks. Thank you Alison!"

    ~ Jen

  • "I had the best experience with Alison. She was very responsive and professional. I had a lot of nerves the morning of the wedding and our conversation helped ease them a bit. During the trial I told her the things I wanted different the day of and it was perfect. (I even had a blemish that she covered perfectly!!) If you aren't confident in full face makeup, just spend the money for a professional to do it. I had so much going on that day and am so glad I didn't put that task on my plate. Did I mention it looked amazing? Thank you so much Alison!!!"

    ~ Bride, Katey

  • "I called to schedule a spray tan and she worked me in that day and my tan looks absolutely fabulous! The color is really natural and even. Alison is really friendly and made me feel completely comfortable and her prices are totally reasonable. I have already recommended her to my fellow pale friends."

    ~ Taylor

  • "Alison did my makeup for my wedding and I absolutely love it! I did a trial with her which was great because we could discuss what I wanted and also see how it would look with my wedding hair. I got so many compliments on my wedding day look and I never had to touch up my face the entire wedding. Alison was a pleasure to work with from first contact to the wedding day. I will definitely recommend her to anyone looking for a wonderful makeup artist! Thank you so much Alison!!

    ~ Mindy

  • "Alison did the makeup on myself and all my bridesmaid for my wedding and it turned out exactly how I pictured! It stayed all day through the July heat. She did an amazing job and was super friendly! High recommend her!

    ~ Courtney

  • "I had my makeup done by Alison and she did a wonderful job! She was knowledgeable, experienced, and was very professional throughout the service. I received a lot of compliments from my friends, coworkers and my husband about my makeup. I will definitely have her do my makeup when I really want to look great. Not only did she do an amazing job, she even taught me how to do some of the makeup techniques she used and talked me step by step through the process so that I could try it out on my own. Thank you Alison!!!"

    ~ Jenny

  • “I can't recommend Ali enough! Not only is she super sweets, she's incredibly knowledgeable when it comes to skincare and products, and you can truly feel she loves what she does. I've personally had multiple services with Ali, and every single service l've left feeling cared for and continue to see results every time. She's always made sure I'm getting the right service for my specific needs. If you're looking for someone who will make you feel comfortable, cared for, and will help you achieve results, Ali is the one to see!”

    ~Brynne

  • "I cannot say enough amazing things about our makeup artist, Ali Bell! She did makeup for my entire bridal party, and every single person looked absolutely stunning. She truly has a gift for enhancing natural beauty — everyone still looked like themselves, just elevated and glowing. She created a variety of looks across the group - peaches, copper, bronze, gold, and soft neutral tones-and each one was perfectly tailored to the individual. The makeup felt cohesive yet personalized, which made our whole group look incredible together. The lashes were flawless and added just the right amount of drama without feeling overdone. Beyond her talent, she was professional, calm, and such a positive presence on the wedding day. She kept everything running smoothly and made us all feel comfortable and confident. If you're looking for someone who will make you look like the best version of yourself, she is it. Truly a 5-star experience!"

    ~Melanie

Client results from professional makeup services.
Bridal Makeup Client Results
Professional makeup results bride & bridesmaid
Professional makeup service for bridal parties
Professional makeup application in progress
Bride & Mother of the Bride Makeup Services
Bridal Party Makeup Results
Facial microneedling in progress by licensed esthetician
Facial performed by licensed esthetician in Salem, OR
Professional Makeup Service for Special Events in Salem, OR
Before and After Results of VI Peel Treatment
Side-by-side images of a woman showing a before and after makeup transformation, with the top labeled "Before" and the bottom labeled "After."

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